Waterway Shipping
A lead-gen site first. An operating system next.
- Client
- Waterway Shipping Pte Ltd
- Scope
- Design · Development · Software
- Engagement
- Long-term
- Status
- Phase two in build
Built to
bring in leads.
Sea and air freight,
dock to doorstep.
Waterway Shipping moves freight by sea and air, from dock to doorstep. Phase one was a fast, static site with one job: turn visitors into consultation requests, with the services and network laid out for the buyers who compare before they call.
It was never meant to be the destination. It was the start of a long-term engagement that is still running.
From website
to operating
system.
Right now, we are turning the site into software: the booking and paperwork that runs a shipping company, automated.
Vessel booking
Vessels and containers booked through the platform, not over email.
Automated invoices
Generated with the booking, not typed after it.
Bills of lading
The shipment's paperwork produced by the system itself.
And onward
One platform for the operations behind every shipment.
The website was phase one. The company's software is being built on the same partnership.